Their banner requires a substantial daily supply of fruits and vegetables. Our primary objective is to sell to other hotels; we aren’t focused on profiting from our own families.
School cafeterias, large factory canteens, and similar establishments also require a significant amount of fruits and vegetables each day. While competition in this sector is fierce, I believe we hold a slight advantage over others.
On the way to your hometown, I noticed many abandoned fields. I’m confident that the villagers would be willing to rent these fields to us. Earning some income from the rental is certainly better than leaving them unused.
Serenity chuckled. “I come from the countryside, but I never considered utilizing the village fields for profit. You have a knack for thinking outside the box, Elisa. There are too few people farming in the village, mainly because the fields are fragmented, with each family owning just one or two acres. They typically grow only enough to feed their families and can’t earn much.”
Serenity had expected Elisa to open a luxury goods store or a beauty salon, not to target the neglected fields in the countryside.
Elisa continued, “I’ve done some calculations and believe this investment could be profitable. We won’t go too far; we’ll simply plant grasses, fruits, and vegetables in the fields we lease in Wiltspoon’s countryside, which will help us save on transportation costs. Shipping across borders can be expensive, and our profits would diminish significantly.”
“I don’t think we need to worry about marketing as long as our quality is high. If you believe the prospects are promising, we can get started. I’ll prepare a plan and calculate the costs for the various investments we need to make. I’ll also ask Clive’s secretary to manage the field rentals, as no one in your hometown is familiar with this process.”
“Go to the village chief,” Serenity instructed. “He will gather the villagers’ opinions and then sign the contract.”
Elisa nodded in agreement.
Liberty chimed in, “My breakfast diner also needs fresh fruits and vegetables every day. If you succeed, I’ll commit to a long-term partnership with you.”
Though she had just launched her own business, Liberty was ambitious and aspired to open a large restaurant in the future. As her business expanded, so would her need for ingredients.
Elisa smiled and replied, “Thank you for your support, Liberty, but I prefer to make my own way. Relying on family for income is something one does only when they have no other options.”
Doing business with family often leads to complications; if prices are high, the seller appears heartless, and if they’re low, the seller risks incurring losses. Either scenario results in a lose-lose situation.